live and let die rolex | watches worn by james bond

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The Rolex Submariner. A name synonymous with rugged elegance, underwater exploration, and, perhaps most famously, James Bond. While several iterations of the iconic watch have graced the wrists of different actors portraying the suave secret agent, the Rolex Submariner worn by Roger Moore in the 1973 film *Live and Let Die* holds a special place in the hearts of Bond aficionados and watch collectors alike. This article delves into the history and significance of this particular timepiece, exploring its connection to the character, the film, and its enduring legacy within the broader world of James Bond movie watches and the coveted Rolex brand.

Roger Moore, James Bond, and the Submariner's Rise to Fame

Before Roger Moore donned the tuxedo and assumed the mantle of 007, the role of James Bond had already been cemented in cinematic history by Sean Connery. Connery's Bond, particularly in *Goldfinger*, popularized the Rolex Submariner 6538, establishing a lasting association between the watch and the character. This original Bond watch, with its distinctive features, became a highly sought-after collector's item. However, Moore's portrayal of Bond, beginning with *Live and Let Die*, presented a slightly different, more sophisticated, and arguably more playful, take on the character. This change in persona was reflected, subtly yet effectively, in the choice of timepiece.

While the specific model worn by Moore in *Live and Let Die* differs from Connery's 6538, it still maintains the core essence of the Submariner's rugged reliability and understated elegance. The watch, a specially modified Submariner, became a significant part of the film's visual landscape, subtly underscoring Bond's adventurous nature and meticulous attention to detail. Unlike the more straightforward approach of previous films, *Live and Let Die* showcased Bond's gadgetry and technology more prominently, and the watch, while not a gadget itself, became part of this overall aesthetic.

The Rolex Submariner featured in *Live and Let Die* was not merely a prop; it was an integral part of Moore's Bond. It wasn't just a tool for telling time; it represented a level of sophistication and preparedness that was consistent with the character's overall persona. The watch’s presence on screen, even in seemingly mundane moments, subtly reinforced Bond’s identity and his readiness for any situation, whether facing a deadly henchman or navigating a high-stakes poker game.

Beyond the Screen: The Legacy of the *Live and Let Die* Rolex

The impact of the *Live and Let Die* Rolex extends far beyond its on-screen appearances. Its inclusion in the film, and the associated publicity, catapulted the Submariner further into the public consciousness. The watch became a symbol of aspirational masculinity, adventure, and sophisticated style, appealing to a broad audience beyond just Bond enthusiasts. This increased visibility contributed to the enduring popularity of the Rolex Submariner, solidifying its position as one of the most iconic and sought-after watches in the world.

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